{"product_id":"wandfarbe-pure","title":"Pure wall paint","description":"\u003cp\u003e\u003cb\u003eModern minimalism: Pure for maximum clarity\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003ePure is our brightest white – a white color that stands for absolute freshness and modernity. If you love the clean, Scandinavian look or want to create strong contrasts with dark colors, this \u003cb\u003epure white\u003c\/b\u003e is the perfect choice for you. In the palette of \u003cb\u003ewhite shades\u003c\/b\u003e, Pure is the most neutral option for uncompromisingly bright wall design.\u003c\/p\u003e\u003cp\u003eThis high-quality wall paint was specially designed for \u003cb\u003emineral surfaces\u003c\/b\u003e such as plaster, gypsum, and concrete, as well as for \u003cb\u003epaintable non-woven wallpapers\u003c\/b\u003e (Meistervlies wallpaper collection). Many fear that such a bright white wall paint is delicate. Pure proves the opposite: Annie Sloan wall paint is extremely robust and scrub-resistant. Even on this radiant white, you can simply wipe away everyday dirt without affecting the matte look. This makes it the ideal choice for modern galleries, kitchens, or light-flooded living areas.\u003c\/p\u003e\u003cp\u003eThanks to the low-splatter formula and excellent coverage, application is clean and efficient. Since our paints are \u003cb\u003e100% water-based\u003c\/b\u003e and eco-friendly, you also ensure a healthy indoor climate free of pollutants. Experience how this pure white emphasizes architecture and makes your rooms shine.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRecommended color combinations:\u003c\/b\u003e\u003cbr\u003ePure works best alongside bold, modern tones like \u003cb\u003eOxford Navy, Graphite\u003c\/b\u003e, or the vibrant \u003cb\u003eCapri Pink\u003c\/b\u003e. It makes every other color glow more intensely.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eOur pro tip for a perfect finish:\u003c\/b\u003e\u003cbr\u003eFor a seamless, minimalist look, we recommend the color-coordinated \u003cb\u003eSatin Paint\u003c\/b\u003e from Annie Sloan in an elegant \u003cb\u003esatin finish\u003c\/b\u003e for door frames, doors, and baseboards. This creates a harmonious overall picture consisting of matte walls and durable details.\u003c\/p\u003e","brand":"Annie Sloan","offers":[{"title":"120ml","offer_id":58846428004726,"sku":"AS.1.16508","price":14.9,"currency_code":"CHF","in_stock":true},{"title":"2.5 liters","offer_id":58846428037494,"sku":"AS.1.16508.1","price":104.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1019\/5566\/6294\/files\/annie_20sloan_20kreidefarbe_20pure_20farbmuster_f3155150-f891-4408-bc88-f0e8fc4ede01.jpg?v=1790703424","url":"https:\/\/pluebel.ch\/en\/products\/wandfarbe-pure","provider":"plübel","version":"1.0","type":"link"}