Annie Sloan
Chalk paint Pure
CHF 14.90
Pay with
Start your project between the 10. October and 12. October
Modern clarity in brilliant pure white
Pure is the brightest white in the Annie Sloan palette. Unlike our other white shades, Pure is a completely neutral, clean, pure white with no undertones at all. It is the perfect white paint for a modern, minimalist interior and gives your furniture a fresh, almost architectural look.
Since Pure contains no pigments to soften the tone, it is ideal for creating strong contrast or maximizing brightness in dark rooms. You can paint this furniture paint directly onto wood, although we usually recommend two coats for a perfectly opaque result with this light shade. Use high-quality accessories like our fine brushes to achieve a smooth finish. For the ultimate modern look, seal your project with matte lacquer or clear wax.
Perfect colour combinations:
Looks spectacular as a sharp contrast to Athenian Black or combined with bold colours like Giverny.
Shipping & Delivery
📦 Shipping from CHF 7.90 with Swiss Post
🚚 Free shipping from CHF 120.–
⚡ Economy: 3–5 business days | Priority: 1–2 business days
Shipping within Switzerland & to Liechtenstein
↩️ 14-business-day return policy
You can return unused items within 14 business days. After receipt, we will refund the value of the goods (excl. shipping costs).
the benefits of Annie Sloan Chalk Paint
✓ OFTEN NO PREP REQUIRED – usually no sanding or priming needed
✓ ADHERES TO ALMOST ANYTHING – from wood and metal to plastic
✓ HIGH OPACITY – rich color with just a few coats
✓ VERSATILE LOOKS – from smooth and modern to vintage and textured
✓ LOW VOC & WATER-BASED – pleasant for creative projects at home
Good to know
✓ Water-based and low-VOC
✓ Colors can be mixed with one another
✓ For many surfaces such as wood, metal, plastic, fabric, and more
✓ For indoor and suitable outdoor projects
✓ Fast-drying – usually touch-dry after approx. 20–30 minutes
✓ Meets the requirements of the European toy safety standard EN 71-3
It's that simple
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Clean
Ensure the surface is clean, dry, and free of grease.
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Paint
Apply Chalk Paint™ with a brush or roller. One to two coats are usually sufficient.
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Seal
Once dry, protect with wax or lacquer – depending on the level of wear and desired finish.
Which size do I need?
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120 ml – approx. 1.3 m²
Ideal for small furniture, accents, and for trying it out.
Depending on the project, enough for, for example, a chair, a small bedside table, a stool, or picture frames.
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500 ml – approx. 6.5 m²
The practical size for most furniture makeovers.
Ideal, for example, for a chest of drawers, a sideboard, a small desk, or several smaller pieces of furniture.
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1 liter – approx. 13 m²
For large furniture and more extensive projects.
Ideal, for example, for a wardrobe, a large sideboard, a display cabinet, or several pieces of furniture.
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