From industrial look to modern loft
INDUSTRIAL IS NOT THE SAME AS INDUSTRIAL
Dark and raw is only one side of the industrial style. Depending on the materials, colors, and furniture you combine, the look can appear rustic, urban, elegant, or surprisingly bright. Four variations show how diverse industrial living can be.
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FACTORY INDUSTRIAL
Raw, dark, and with plenty of character. Black metal, dark wood, concrete, leather, and furniture with visible signs of wear define the classic factory look. Colors like graphite, rust red, brown, and dark green emphasize the workshop aesthetic. Here, it’s perfectly fine for things to show that they have a story.
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INDUSTRIAL LOFT
The modern loft style is brighter, more spacious, and somewhat more minimalist. Grey, greige, warm white, and black meet concrete, lighter wood, and delicate metal furniture. A few, yet striking pieces give the room a calm appearance and bring an industrial feel even to smaller apartments.
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VINTAGE INDUSTRIAL
Old workshop cabinets, metal signs, wooden crates, and flea market finds set the tone here. Chipped paint and patina are not flaws, but explicitly part of the look. It becomes particularly exciting when old pieces are combined with modern furniture – this makes the industrial style feel collected rather than staged.
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ELEGANT INDUSTRIAL
Industrial can also be sophisticated. Dark wall colors, black metal, and wood form the foundation, while brass, copper, glass, or velvety textiles provide a surprisingly elegant contrast. A few metallic accents are enough to lend warmth and refinement to the raw industrial look.
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Factory Double Wall Hook – Functional industrial style for your home
The Factory Double Wall Hook combines minimalist design with robust functionality – ideal for lovers of industrial design. Crafted from solid metal in a dark anthracite finish, the hook impresses with its sturdy construction and authentic factory character. Two practical hooks offer double the space for hanging jackets, towels, bags, or accessories.
Thanks to its understated design, the hook is highly versatile – whether in modern lofts, rustic entryways, or in the kitchen. It looks especially striking when combined with wood or concrete, bringing that signature factory look into your home.
With its compact size, the wall hook is ideal for small spaces without compromising on function. It is quick to install and ensures tidy organization with style.
Product details:
- Design: Industrial style
- Color: Anthracite / Dark gray
- Material: Metal, robust and durable
- Width: 3 cm
- Height: 10 cm
- Length: 7 cm
- Double-use hook for more space
Tip: Combine several wall hooks from the Factory series side-by-side for a custom coat rack in a striking loft style.
Small but mighty: The "Factory" metal furniture knob in pure white combines the striking character of cast iron with the playful lightness of shabby chic. The fine pumpkin or flower shape gives the compact knob a beautiful, tactile three-dimensionality. With its matte white finish and silver-colored fittings, it adds subtle yet effective accents to chests of drawers, cabinets, drawers, or nightstands. It instantly gives your furniture an industrial yet cozy charm. Thanks to its compact size, the knob is perfectly suited for delicate furniture and can be ideally combined with other models for your own personal upcycling look.
Metal S-Hook Boho L – Versatile wall hook with a handmade look
Bring style and functionality to your home: The large S-hook made of handcrafted metal is a true all-rounder and can be used flexibly in the kitchen, bathroom, hallway, or workshop. With its curved Boho shape, it is not only decorative, but also provides a sturdy hanging option for everyday items.
Whether for kitchen utensils, hanging plants, bags, textiles, or decor – the sturdy wall hook keeps things organized while creating a charming, slightly rustic accent. Thanks to its simple design, it blends effortlessly into modern, industrial, or playful interior styles.
Ideal for DIY lovers: The hook can be combined freely, attached to rails, or used as an addition to wall shelves. A small detail that makes a big difference!
Product details
- Height: 18cm
- Width: 0.5cm
- Material: Metal, handcrafted
- Color: Black
Tip / Area of application
Perfect for kitchen rails, coat racks, plant hangers, workshop organizers, or decorative wall arrangements. Especially practical in combination with open shelving and storage systems.
Industrial Wall Hook, 2-Prong Tall – functional & modern in an industrial look
Simple, robust, and space-saving: The Industrial Wall Hook, 2-Prong Tall impresses with its clean design and practical functionality. The two offset hooks offer twice as much hanging space in a small area – perfect for jackets, bags, or scarves.
Thanks to its high-quality construction made of sturdy metal, the hook blends harmoniously into modern, industrial, or minimalist interiors. Ideal for the hallway, kitchen, bathroom, or bedroom, wherever style and organization are needed.
A true all-rounder that elegantly combines function and design – durable, subtle, and versatile.
Product details:
- Color: Black / Industrial
- Material: Metal
- Width: 1.1 cm
- Height: 7.7 cm
- Depth: 4 cm
- Double pronged – for more space in small areas
- Style: Industrial / Modern / Minimalist
Area of application:
Perfect for the hallway, kitchen, or bathroom to hang textiles, bags, or accessories in a space-saving way.
Card holder chain with 8 clips for creative wall decor
This card holder chain with 8 clips is a simple and stylish way to showcase photos, cards, or small decorative hangings. As a flexible photo line, it is perfect for personal wall decorations that can be rearranged at any time.
With the clips, you can easily attach cards, postcards, photos, or keepsakes and swap them out whenever you like. This keeps your wall decor lively and individual – ideal for the living room, bedroom, office, or creative corners.
The simple grey/zinc metal look is understated and fits well with modern, minimalist, or industrial interior styles. At the same time, the card holder is both functional and decorative – a small eye-catcher with a big impact.
Product details:
- Length: 110 cm
- Material: Metal
- Color: Grey / Zinc
- Number of clips: 8
- Application: Wall decor, photos, cards, hangings
Tip: Combine the card holder chain with postcards, small prints, or seasonal motifs and decorate your wall again and again.
Industrial Iron S-Hook L - robust, simple, and versatile
This handcrafted iron S-hook impresses with its authentic industrial look. Whether for hanging kitchen utensils, tools, towels, or decorative objects: the large S-hook is a functional accessory that perfectly combines style and utility.
Thanks to its solid design, it reliably holds even heavier objects and can be used in a variety of ways in the kitchen, bathroom, workshop, or on a coat rack. The black finish highlights its rustic character and provides a modern, industrial touch.
A practical detail with a focus on design – ideal for those who want to organize their space while valuing aesthetics.
Product details:
- Size: Depth 0.6 cm / Height 13 cm / Width 6.3 cm
- Material: Iron, handcrafted
- Color: Black
- Stable & durable
- Versatile for kitchen, bathroom, workshop, or decoration
Range of application:
Perfect for hanging kitchen accessories, plants, towels, or decorative items – also ideal for DIY industrial-style projects.
A unique piece with soul and history: This rustic wooden box originally comes from India, where it was used to make hand-molded bricks. Each mold is a genuine one-of-a-kind piece ("UNIKA") and tells its own unique story through its individual signs of wear, different types of wood, cracks, and notches. Refined in matte black, it combines its original vintage character with a modern, striking industrial look. Whether in the kitchen for vinegar and oil bottles, in the bathroom for guest towels and soaps, or as a decorative planting and storage crate on a shelf, table, or dresser – this brick mold creates expressive accents everywhere.
- Size: Height 12cm, diameter 9cm
- Base material: Metal
- Material types: Precious metal
- Colours: Black, white, silver
- Inscription:
Industrial Iron Wall Hook Circle Pattern
Minimalist, robust, and with a fine detail: the wall hook made of black iron with a subtle circle pattern brings authentic industrial charm to your wall. Handcrafted and sturdy, it is ideal for hanging jackets, bags, or accessories. Thanks to its simple design, this wall hook can be wonderfully combined with other materials such as wood, metal, or concrete.
Product details
- Material: Iron
- Color: Black
- Height: 11.3 cm
- Width: 2.5 cm
- Length: 0.3 cm
Tip / Area of application
Perfect for hallways, wardrobes, kitchens, or workshops. The wall hook looks particularly beautiful on dark wood, concrete walls, or in industrial and loft-style interiors.
Iron Industrial Wall Hook Conical M - Minimalist wall hook in industrial style
The Iron Industrial Wall Hook Conical M impresses with its pared-back design and authentic industrial look. Hand-forged from black iron, this hook is deliberately simple and functional – which is exactly what makes it so versatile. Whether used as a single statement piece or in combination with several hooks, it blends harmoniously into modern, industrial, or rustic interior design concepts.
Thanks to its conical shape and robust construction, the wall hook is ideal for hanging jackets, bags, scarves, or accessories. It looks particularly striking on concrete walls, wooden surfaces, or in combination with dark colors and natural materials. It also adds clear, stylish accents in the kitchen, hallway, bathroom, or workshop.
The black iron hook scores points not only for its appearance but also for its durability. A small detail with a big impact – perfect for anyone who loves functional design and honest materials.
Product details
- Material: Iron, handmade
- Color: Black
- Height: 12.5 cm
- Width: 0.6 cm
- Length: 2 cm
- Style: Industrial, minimalist
Tip / Area of application
Ideal for coat racks, kitchens, bathrooms, or creative wall solutions. Especially effective when mounted in rows or combined with other industrial hooks for a custom look.
Dorian Ceiling Hook Set – Industrial design meets functionality
The Dorian ceiling hook set combines rustic design with practical versatility. Inspired by classic winch hooks, this duo of wood and metal provides an authentic industrial look and brings workshop charm into your home.
The striking hooks can be used flexibly: the upper hook is used for mounting to the ceiling or a shelf, while the lower hook offers space for jackets, bags, scarves, or decorative accessories. Whether in the hallway, the cloakroom, the kitchen, or a loft-style living room – with Dorian, you create stylish accents while maintaining order.
The combination of natural wood and black metal makes the hooks particularly robust and durable. The two sizes allow you to create exciting arrangements – from individual hooks as eye-catchers to an entire row for a customized coat rack.
Sizes:
- Small: height 20 cm, diameter 5 cm
- Large: height 27 cm, diameter 9.5 cm
Product details:
- Material: wood & metal
- Set of two hooks in industrial design
- Versatile use as ceiling hooks or wall hooks
- Robust workmanship, durable & decorative
Application area:
Ideal for the hallway, cloakroom, kitchen, or loft living spaces. Use the Dorian ceiling hook set as a practical storage solution or as a decorative element that combines order and design.
Bring industrial charm into your home with the Dorian ceiling hook set and create a stylish coat rack with character.
Factory Single Wall Hook Gold – Industrial Chic with a Glamorous Finish
Simple in design, striking in effect: The Factory Single Wall Hook Gold combines industrial clarity with refined brilliance. The elegant gold tone brings a modern touch to your home while adding a hint of luxury – perfect for anyone looking to combine function and style.
Whether in the hallway, kitchen, or bathroom – this sturdy metal hook is versatile and provides space for jackets, towels, bags, or decorative items. Thanks to its simple shape, it blends harmoniously into any interior style – from modern lofts to Scandinavian looks or classic interiors.
A practical detail with a major impact – ideal for those who love order and design.
Product details:
- Dimensions: 3 × 9.5 × 4.5 cm
- Material: Metal
- Color: Gold
- Style: Industrial / Modern
- Wall mounting
Area of application:
Perfectly suited for the entryway, bathroom, kitchen, or bedroom. The Factory Single Wall Hook Gold adds stylish accents while remaining wonderfully functional.
Iron Wall Hook Industrial Tapered L – Handcrafted metal hook in a modern loft look
The Iron Wall Hook Industrial Tapered L is a simple, powerful, and handcrafted hook made of solid iron – perfect for those who love the authentic industrial look. With its tapered shape, striking forged texture, and matte black iron finish, it fits perfectly with modern loft interiors, minimalist living concepts, and rustic decor.
Each hook is made individually, giving it a natural, artisanal appeal that makes it a small but impressive design element. Whether in the hallway, bedroom, bathroom, or kitchen: the wall hook provides space for jackets, bags, towels, baskets, or decorative items and effortlessly supports weight thanks to its solid material.
Design & Application possibilities
The tapered iron hook impresses with its clear, minimalist form and slightly textured surface. It appears raw, authentic, yet elegant – a real highlight for fans of the industrial and factory style.
You can mount it individually, arrange it as a set, or use it in combination with wooden strips, wall panels, or a custom-built coat rack. Especially in modern living areas or urban loft concepts, the hook becomes a style-defining accent.
The robust iron hook also unfolds its effect in workshops, studios, or entrance areas – it is not just decorative, but extremely functional and durable.
Product details
- Material: Solid iron
- Color: Black
- Height: 14.2 cm
- Length: 2.3 cm
- Width: 0.5 cm
- Handcrafted industrial wall hook
- Stable, durable & versatile in use
Tip: Combine several wall hooks from this series in different sizes to create a striking industrial coat rack. The combination with natural wood or dark wall colors looks especially beautiful.
Bring true loft character into your home – with the Iron Wall Hook Industrial Tapered L.
ASA Selection Grande Cake Stand Black Iron – Showcase your baked creations
Present your cakes and pastries the way they deserve. With the ASA Selection Grande Cake Stand in the color Black Iron, you bring a true design statement to your table.
The Grande collection is an absolute classic, but in the "Black Iron" finish, it reveals a bold, modern side. The matte, metallic-looking glaze gives the ceramic a rustic yet sophisticated industrial look. Whether it's a colorful birthday cake, delicate cupcakes, or even savory snacks – everything becomes a visual highlight on this stand.
Factory Wall Organizer – Industrial Style meets order
With its 40 sturdy hooks, the Factory wall rack is the ideal organizer for anyone looking to combine structure and style. Whether for keys, kitchen utensils, tools, or small decorative items – everything finds its place here.
Crafted from black metal in an industrial look, Factory brings urban charm to your wall. The slim, robust frame is unobtrusive yet striking – perfect for the kitchen, hallway, workshop, or home office.
A practical organizational marvel with character – functional, elegant, and versatile.
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Soft wax in black – for a genuine industrial flair
A must for anyone who loves the industrial look: Annie Sloan's black soft wax adds depth and character to painted furniture. It creates an authentic distressed look, especially on rough surfaces or in combination with dark chalk paint shades. Simply apply over dried chalk paint, buff—and your unique industrial-style piece is complete!
Raw, distinctive, and anything but perfect
HOW TO ACHIEVE THE INDUSTRIAL STYLE
Raw materials, visible signs of wear, and a restrained color palette make the industrial style unmistakable. But you don't need an old factory floor or a brick wall to achieve the loft look. With the right colors, materials, and DIY techniques, you can easily bring that urban character into your home.
WHAT DEFINES THE INDUSTRIAL STYLE?
The industrial style brings the raw charm of old factories and workshops into the home. Clear forms meet original materials and surfaces that are allowed to show their history.
Typical of the industrial look are:
- Raw materials such as wood, metal, concrete, brick, and leather
- Dark, neutral colors ranging from gray and anthracite to black, complemented by warm earth and rust tones
- Clear, functional shapes for furniture, shelving, and lighting
- Patina & signs of wear that give furniture and accessories character
What is exciting about the industrial style is the contrast: cool and raw meets warm and cozy, old meets new, and simple meets characterful. This creates an urban look that appears striking without being uncomfortable.
Industrial Style – paint, design & furnish in an industrial look
The industrial style combines raw charm with minimalist aesthetics. You can easily design your own industrial-look furniture through painting and upcycling – with chalk paint in dark tones, black furniture lacquer, or patina techniques such as wax and sanding effects. Projects with a used look, metal accents, or concrete effects are particularly popular.
But the look goes far beyond furniture: wall design also plays a central role. Light or dark gray tones and anthracite provide depth. Black is excellent as an accent color – for example, for individual walls or decorative moldings. Earthy tones such as beige or brown add warmth and create a cozy balance to the cool industrial elements. If you want to use wallpaper, you should do so selectively – photo wallpaper in concrete or brick looks is best used sparingly.
Typical of the industrial style is the mix of materials: wood meets metal, rough surfaces meet soft textiles. A sofa in a linen look or cushions in light gray or beige bring coziness into play.
Whether it's a sideboard, chair, or wall – painting in the industrial style turns your home into a creative loft!

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